Leads Group Automation
12 August 2025
Now you can expand your community automation to build leads groups.
We’ve noticed an increasing interest among our customers in creating their own LEADS GROUPS. By leveraging the Chamber Social Network technology, along with exciting new enhancements and our updated Communities infrastructure, you can now generate as many private leads groups as you desire. Below you will find two images that show you how to activate this new service in your Chamber.
A leads group (also called a referral group or networking group) is a structured gathering of business professionals who meet regularly with the goal of generating new business for each other through referrals .
A leads group (also called a referral group or networking group) is a structured gathering of business professionals who meet regularly with the goal of generating new business for each other through referrals .
What Happens in a Leads Group?
- One member per industry: Each group usually allows only one person per business category (e.g., one real estate agent, one accountant) to avoid internal competition.
- Weekly or monthly meetings : Members meet on a consistent schedule, often early in the day.
- Referral sharing : Members actively refer business to each other and track the value of those leads.
- Relationship building : Over time, trust builds between members, leading to more frequent and higher-quality referrals.
- Accountability : Members are often expected to attend regularly, bring referrals, and report results.
Purpose of a Leads Group
- Grow local business connections
- Increase client referrals
- Build credibility and trust in your community
- Support other local businesses
Ideal For
- Small business owners
- Sales professionals
- Entrepreneurs
- Service providers
MMS CONFIGURATION > CHECK THE "PRIVATE SN FOR COMMUNITIES OPTION"
When you go into your COMMUNITIES area you will have the option to create a new community with the social network attached to use as a private leads group. Just be sure you check the "Enable Social Network for this community.
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17 July 2026
We're heading to New Orleans! Our team will be at the ACCE Convention, July 20-22, and we're bringing MMS 2.0 and Pippily along with us. If you're a chamber or association manager, this is your sign to come say hi. We build for one reason: Building Stronger Chambers. Powering Stronger Communities. We exist to make your day-to-day easier, whether that's managing member renewals, tracking engagement, or showing your board the value you're creating. We'd love to show you what's new. Leading the charge for us on the ground is Pria Vijayaratnam, our Director for Enterprise Growth. Here's a note from her: Whether you're a longtime Chamber Nation member, exploring MMS 2.0, or just curious about what Pippily can do for your chamber's member engagement, I'd be happy to walk you through what's new — no slides, no pressure, just a real conversation. If you're planning to be at ACCE, I'd love to set aside 20–30 minutes to meet one-on-one. — Pria Vijayaratnam, Director of Enterprise Growth So if you'll be at ACCE26, find us. Say hello — we'd genuinely love to meet you and talk about how we can support what you're building. See you in New Orleans!















