When you ask the prospective member if they would like the Chamber of Commerce to take a more active role in helping them market their business, many will be surprised at the question, but right away ask you for more information.
At this point you will share the information we provide for you to add to your member packets. Most if this information comes from this website, designed specifically for your members: www.GoPremium.club.
Every time a person joins, or upgrades their membership through the Chamber to the premium level, your Chamber will make "at least" $50 per year more per member.
The Chamber is able to show extreme value in their membership because the premium level does not cost very much more per year. The benefit of this level clearly out strips any difference in their membership plan rate. This is true for even the smallest or largest communities around the country.
A person who joins the Chamber of Commerce is typically joining because they want to grow their business... and most expect "magic" from their Chamber. Unfortunately it is not "magic" and requires the member to take an active role in promoting their business through the Chamber.
When members don't do this, then a year later when it is time to renew their membership, they don't. Often times when called by Chamber staff to see the reason, they say "I just did not have the time to participate".
The entire objective of this program is to deliver significant membership value regardless of their level of Chamber participation. We deliver amazing services under your brand and ongoing connection with your members to see how things are developing. It is a much better Chamber-to-Member relationship because that is what we do!
A year later many of those non-participating members will renew because they are finding real value from their membership and their own Chamber Assistant!