the story of seed
i believe our country has a huge social problem looming ahead: saving for an independent future.
today, the savings rate in the u.s. is at its lowest level in history. over the last 30 years life expectancy has increased dramatically and this will continue to escalate thanks to great medical innovation. workplace benefits are shrinking and government assistance is questionable for the future.
given these facts, i believe a financially secure and independent future is most at risk for the x, y, and z generation.
to retire or to educate their children will become their lone responsibility as traditional supports fade away.
fifty years ago, when i entered the financial services workforce, life was much less complicated. my generation was raised to save for a rainy day using the pay yourself first* rule and there were only a few hundred investment options for saving money.
back then saving was simple.
today is different. i believe our culture has gone too far in offering an abundance of choices that really make very little incremental difference in our lives. this trend of many choices is the catalyst for my vision of seed. it all started in the cereal isle of the grocery store, where the multitude of choices became overwhelming in my decision process, then again, with toothpaste and bars of soap. these experiences morphed into my vision for seed because the same situation exists with the abundance of saving choices available today.
today, saving is not so simple.
for that reason, i founded the seed my future association not only to simplify saving for the future, but more specifically, to create the best solution and tools to establish self-reliance for the at-risk generation of x, y, and z. seed is simple and non-risk and the seed my future association is the gateway to drive simple saving and self-reliance tools directly into the hands of this generation.
i hope you believe that your future is your responsibility to shoulder.
i hope you will take the decisive step to join the seed my future association.
start enjoying the benefits that seed my future membership offers and begin seed saving to pay yourself first.
begin a secure future
jerry schwartz, founder
*pay yourself first: set aside a portion of your income to save before you begin paying your monthly living expenses and making discretionary purchases.
your money is hard earned and the choices you make with it are important to your future. security flexibility liquidity & value
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